@Gamer Issue 01 (July-August 2010)

I never heard about this magazine, then I noticed the full name:

@Gamer: The Official Magazine of Best Buy. Brought to us by Future Publishing. It was 10 issues a year for $20US, and every issue had $20 in coupons inside. There was also a Gamer's Club section for their RewardZone. If you joined the program, then you could earn a $10 reward certificate for every $150 you spend toward video games, PC games and accessories at Best Buy stores. The people working on it seem to love games as much as you would hope, with lots of previews and honest reviews, from what I saw. Each issue is about 100-pages, and you get the Best Buy logo on about 8 of them for the first issue. It shows up for advertising, the subscriptions page, the calendar -- all places it makes sense. It doesn't seem "overused", and the editors are focused on finding you the best games to buy. Every review isn't a 5/5 just because it's sold at Best Buy. It would be understandable that these issues would primarily be found in the magazine racks at Best Buy, but I don't know if regular newsstands carried them. But now you know.